1. Executive Summary:

Briefly outline your business, the problem you're solving, your target market, and your unique value proposition. You should also mention your business's projected financial performance.

2. Company Description:

Detail the nature of your HVAC business and the market needs that you aim to fulfill. Specify the competitive advantages that you believe will make your business a success, such as your location, expert personnel, or any operational efficiencies.

3. Mission and Vision Statements:

Write your mission and vision statements here. They should reflect the core values and long-term objectives of your business.

4. Services:

Provide a detailed list of your HVAC services. Explain how these services meet your customers' needs.

5. Target Market:

Describe your ideal customers based on demographic, geographic, and psychographic characteristics. Also, justify why these customers need your HVAC services.

6. Marketing and Sales Strategy:

Outline your strategies for attracting and retaining customers. Also, explain your sales process. This could include initial customer contact, follow-up, and after-sales service.

7. Organizational Structure:

Detail your business's management structure, employee roles, and key advisors (if any). You should include an organizational chart.

8. Financial Projections:

Make financial projections for at least the next three years. Include income statements, balance sheets, and cash flow statements. Clearly state your assumptions and justify them where necessary. You may want to include best-case and worst-case scenarios.

9. Funding Request (if applicable):

If you are seeking funding, specify the amount of money you are seeking, how you plan to use these funds, and the type of funding you prefer (e.g., equity, debt).

10. Exit Strategy:

Describe your exit strategy in case the business is not successful or if you decide to sell it. Investors will want to see this, especially if you're seeking substantial funding.

11. Appendix:

Include any additional information or documents that support your business plan. This could include market research data, resumes of key employees, product photos, legal documents, etc.

**Remember, this template is a starting point. It's crucial that you adapt it to your specific business and use it to tell your unique business story.**